Advanced Business Writing for Professionals
Course Outline: Advanced Business Writing for Professionals
Learning Method: Instructor-led Classroom Learning
Duration: 1.00 Day
Overview:
In this class, students learn to be a more powerful writer by writing emails that busy professionals can digest in 60 seconds, mastering the 7 C's of convincing business writing, learning to write "no" letters with a "yes" sound, and by learning to resolve customer service problems with positive writing.
Outline:
Lesson 1: Writing That Works
- How we were taught to write, and why it often doesn't deliver results
- Strategies for getting people to read what you've written
Lesson 2: Mastering the 7 C's of Convincing Business Writing
- Make sure your writing adheres to these principles before it's finished
Lesson 3: Gender, Age and Cultural Sensitivity
- We've come a long way since "Dear Gentleman" Non-sexist alternatives to steer clear of offensive language How jargon can work for or against you
Lesson 4: Writing Reports, Agendas, and Memos
- Includes templates that you can use
Lesson 5: Writing Effective Emails
- 10 common email habits that waste time and cause problems How you *should* address your emails, the right way! Effective subject lines save time and get read
- Tactics for creating "get-in, get-out" message text Signature line, what you should include Attachments - learn a trick that saves you from having to add attachments
- Style
- How to handle email threads
- Fitting in with your company's culture
- Avoid these things that can get you into trouble
Lesson 6: Communicating Negative Information
- Learn to write "no" letters with a "yes" sound
